Oliver Payne

Behavioural insight & comms consultant

2014-09 Hunting Dynasty


The Hunting Dynasty
We test the strength that ‘the personal’ has on behaviour, and we test the strength that ‘the situation’ has on behaviour, and work out how to use these together to create communication that changes behaviour – be that with messaging, or infrastructural or architectural change. We may use behavioural economics, social psychology, environmental psychology, implicit attitude test, and interviews to help business and government communicate effectively.

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