‘10 Cubo // Pitching
1. Concept [AD/CW]
Task
Extend two ATL concepts into the digital world.
Delivery
Phones, digital outdoor, and a digital app using Google. All totally PR-able as an extra benefit.
2. Concept [AD/CW]
Task
Extend an ATL concept into the digital world.
Delivery
Position digital messaging where the audience exist, and developed digital applications - both pure digital and digital/real-world crossover - that used existing social media and unbuilt spaces.
